Reward, Intermediate, Lesson 24

Medium wave

Words: advertisement, article, bias, broadcast, channel, circulation, commercial, daily, distribution, documentary, edition, editor, independent, left wing, liberal, magazine, national, newspaper, political, popular, programme, publish, quality, reader, readership, regional, right wing, satellite, show, station, video, viewer, weekly.

advertisement a notice, such as a poster, newspaper display, or paid announcement in the electronic media, designed to attract public attention

bias A preference or an inclination, especially one that inhibits impartial judgement. b. An unfair act or policy stemming from prejudice.

broadcast To transmit (a radio or television program) for public or general use.

channel n. 1 a piece of water, joining esp. two seas. b (the Channel) the English Channel. 2 medium of communication; agency. 3 band of frequencies used in radio and television transmission, esp. by a particular station.

circulation n. 1 movement to and fro, or from and back to a starting-point, esp. that of the blood from and to the heart. 2 a transmission or distribution. b number of copies sold.

commercial adj. 1 of or engaged in commerce. 2 having financial profit as its primary aim. 3 (of chemicals) for industrial use. —n. television or radio advertisement.

documentary adj. 1 consisting of documents (documentary evidence). n. (pl. -ies) documentary film etc.

edition n. edited or published form of a book etc.

editor n. 1 person who edits. 2 person who directs the preparation of a newspaper or broadcast news programme or a particular section of one (sports editor). 3 person who selects or commissions material for publication. 4 computer program for entering and modifying textual data.

left wing n. 1 more socialist section of a political party or system.

right wing n. 1 more conservative section of a political party or system.

programme Chiefly British. Variant of PROGRAM.

programme (US program) n. 1 list of events, performers, etc. at a public function etc. 2 radio or television broadcast. 3 plan of events (programme is dinner and an early night). 4 course or series of studies, lectures, etc. 5 (usu. program) series of coded instructions for a computer etc

readership n. readers of a newspaper etc.

broadside A large sheet of paper usually printed on one side.

broadsheet Something, such as an advertisement or public notice, that is printed on a broadside. Also called broadsheet.

chat show chat show noun Chiefly British.A talk show.

talk show A television or radio show in which noted people, such as authorities in a particular field, participate in discussions or are interviewed and often answer questions from viewers or listeners.

quiz show A television or radio program in which the contestants' knowledge is tested by questioning, with some contestants winning money or prizes.

soap opera A drama, typically performed as a serial on daytime television or radio, characterized by stock characters and situations, sentimentality, and melodrama.

tabloid A newspaper of small format giving the news in condensed form, usually with illustrated, often sensational material.

sitcom A situation comedy.

A situation comedy A humorous radio or television series featuring the reactions of a regular cast of characters to unusual situations, such as misunderstandings or embarrassing coincidences; a sitcom.